A thorough briefing is vital to a satisfying outcome. We will need around 45 minutes to explore what you are looking for and what your goals are aiming to achieve. Everything’s on the table and I’ll you a lot of questions about your business and competitors so we work off a solid base.
Once I have all the information I need, I’ll build a visual map so we see what it is we’re trying to communicate and the best way to structure the information. This is the start of building the foundations of success.
This is where we start to link the technology with the outcomes and discuss how this will complement your business and engage your staff. We finalise your customer profiles, key audiences and the strengths in your business (and the weaknesses in your competitors).
This is where we start designing the structure and artwork. During this phase we go back and forth to ensure the concepts will deliver the the solution and we are 80% there.
At this point we disappear for a while to finalise the program and design and will return with the completed project.
Happy words from happy Clients
“The story had got published in the weekend Herald-Sun got plenty of response and we sold six apartments from this exposure,”
Property Developer, Melbourne
“We had an existing client contact us from the article (Impact wrote and had published) and we have now done a j-v with them and they provide all the funding Not bad PR!”
Major Construction Company, Melbourne
“Having worked with Impact Corporate communications for almost seven years I highly recommend Grant Muller and his team.
They are creative, inventive and thorough in their approach to media relations and marketing and provided consistently good outcomes for MAB Corporation on a range of projects. Impact was key player in MAB winning its bid for New Quay and was highly creative in its approach to marketing the precinct to the general public through the media. Grant’s strong knowledge of the media and its methods created consistent coverage for many years that helped to successfully launch NewQuay into the market place on the back of the great public anticipation he had generated.
Grant’s self-starting, high energy personality provides a can-do approach to problems and often allows us to look at issues with a different perspective.”
Andrew Buxton, Managing Director
“Thanks for your support. (Your) pro-active approach in relation to positive utilisation of the media was outstanding. Your company’s professionalism and dedication is beyond question.”
Bullens Retail Group
“Impact has consistently delivered focussed, sensitive and creative outcomes in promotion, public relations and marketing strategies to our business.
The service has provided unequalled analysis though consultation and advisory session with director Grant Muller.
He is quick to grasp the key issues that face us and to offer solutions and agendas to enhance our position in the marketplace. Grant’s widespread contacts in the business media are among the many talents he offers clients. His ability to achieve results with targeted audience-specific press releases has lifted our business profile and helped us to maintain our reputation in the property development industry.”